Wednesday, April 11, 2012

Stop Calling Me!!

There is not a day in a sales person's career, When He/She hasn't heard the prospect asking them to - STOP calling them until they are ready to talk or discuss about the product/solution. It is definitely not something we would want to hear and cheerfully hang up the phone. Will the prospect call you back? Maybe or Maybe Not....Your potential sale is at HUGE risk, here!

We all have learnt that "Sales is about Relationships". If the prospect is asking you to stop contacting them...? Yeah! Not a good thing.

There's a cause for every problem. What's wrong with this picture?
- Are you calling them too many times?
- Is there something wrong with your approach?
- Has the prospect lost priority?
- Did you fail to present the solution? (Discussing implications & verbalize the need)

Out of all these questions, Situations would be different based on the level of discussions you've had. For any sales professional, It is important to keep the momentum going; talking about prospect's business needs & let them do the ''talking'' part. The idea is to spend initial 10-15mins listening & learn if there's a real need? Of course, The prospect wouldn't buy something or talk to you if your service/solution has not much to bring it to the table! Would you...? The point is - If it's not broken: Why fix it? [;)]

So the next time, You hear someone yelling "STOP calling me"...(Damage is Done!) Take a moment to review your initial conversations with them to determine -what went wrong & where? and try contacting after a few days. I'd probably suggest you to initiate the contact via email - start with something like..."It has been quite sometime since we last spoke...", Then requesting a 10-15mins meeting over the phone to see if they are still in the market.

If you have something better to suggest, feel free to take a moment & comment. [;)]

Until then - Keep Selling!

Cheers,
Muzammil